Facebook Certified Community Manager : 600-101

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Facebook 600-101 Exam Syllabus Topics:

Facebook Certified Community Manager Sample Questions:

1. A large parenting support group is open to all parents. It began in the UK without any advertising and now has a global community with members mainly in English-speaking countries.
The other location demographics are much smaller in size than the UK base but are steadily growing.
The group wants to be more culturally inclusive.
Which strategy can the community manager use to include all audience segments?

A) Ask members which types of tools and content they want more of.
B) Increase engagement-type posts and use only new content to create engagement.
C) Repurpose content by reviewing and recycling previous posts.
D) Research and change the content types to align with the demographics of all community members.

2. The head of community management for an online tourism company hires 15 regional community managers. Each community manager is responsible for one regional Facebook Page and Instagram account. The head of community management needs to provide leadership with overall metrics and sentiment.
To set up a global reporting system, what should the head of community management do?

A) Create a template and require each regional manager to submit results that are above the benchmark
B) Hold a daily meeting with the full team to track progress for each region
C) Ask each regional manager to submit an individual report, then merge those into one report
D) Create a template and require each regional manager to complete that template every month

3. A community manager runs a group for a local rugby team. The group only allows current and former team members to join. A request from an 11-year-old player is declined. The player complains and claims that the community manager is discriminating against them.
What should the community manager do?

A) Respond to the complaint with a link to Facebook Community Standards
B) Allow the 11-year-old as a member of the group so that they do not report the group
C) Ask the community to vote on allowing others in the group
D) Ignore the request on the basis that the membership criteria are well displayed

4. A hair care brand is launching a new product line for men. Its existing Instagram community consists primarily of women. The community manager wants to market to male followers and build an integrated strategy for both men and women.
What should the community manager do to meet this goal?

A) Tag influencers to share the content and campaign hashtag
B) Create a social media account for the new product
C) Create targeted posts and ensure the content and tone are inclusive
D) Change content strategy to target male followers during launch

5. A community manager runs a Facebook Page for a global banking organization. This is an established group with clear guiding principles and internal escalation protocols. A community member comments on a recent post to threaten the organization unless the member receives a resolution to a recent problem.
Which step should the community manager take?

A) Delete the comments and ban the community member from the Page
B) Open a conversation with the community member and discuss their concerns
C) Call the local authorities immediately to report the threat
D) Raise the issue to the most relevant point of contact internally

Solutions: